Survey Analysis

I gave my survey to a range of people aging from 16-18 as this is my target age range.

From the results above I can see that the majority of people who took the survey preferred the Pop genre to the others. When talking to friends about why this maybe the case they admitted that pop music embeds a range of genres into its music making it appeal to a wider audience. These results backed up my reasoning behind picking pop as my magazine genre.

Because of my target audience not being of a working age this question helped me understand how much they are willing to pay. From this I can see that people are more willing to pay for a magazine that is between £0-£2. Therefore I will be choosing my price around this option.

Though initially it is the front cover of a magazine that brings your attention to it, it is the content that makes you buy it. Therefore it is important to get this aspect of the magazine right. I must understand fully what my target audience would like to read about in a magazine. From these results I know that I will be focusing most attention on gossip in the music industry as well as fashion in the music industry as mentioned in the comments section of the survey.

 

 

The front cover holds a lot of importance in whether a person will pick up a magazine or not, therefore I need to focus most of my attention on the aspect that drags the customers attention the most. In this case it is the picture on the front that draws them in the most, because of this I will be focusing a lot on the picture quality, mise-en-scence and the model in the picture.

 

 

For real magazine companies this information is vital as they need to know when it is right to bring out a magazine. Should they produce magazines too often consumers may get bored of the magazine and the company could therefore lose a lot of money. On the other hand under producing could mean that they are missing out on sales should consumers want more magazines. From this information I can see that most people in my audience would buy a magazine once every month. This could be linked to their age range and income.